Visitor Management Strategies

Learn how visitor management strategies for destinations can transform your approach to tourism management. This course is designed for destination managers and delves into key tactics to optimize visitor experiences, minimize negative impacts on local communities and environments, and preserve cultural and natural heritage.

Participants gain the tools to ensure tourism contributes positively to destination well-being while minimizing adverse effects. Join us to unlock the potential of effective visitor management strategies and elevate your destination's approach to sustainable tourism.

In this course, students will:

Gain a comprehensive understanding of essential concepts and emerging trends in visitor flow management.
Acquire knowledge of best practices and tailored strategies for visitor management across various destination types.
Learn to develop effective visitor management plans through participatory planning processes, ensuring alignment with community needs and sustainable tourism principles.

Want more information on what the course is about? View our info session recording to learn more.

Online Session Schedule

SESSION 1 (Thursday, July 18 at 12:00 - 1:30 p.m. Eastern Time): Learn the latest tools and best practices for aligning visitor needs to the shared goals of a community, including the role of planning, communications and governance in managing visitor flows.
SESSION 2 (Tuesday, July 23 at 12:00 - 1:30 p.m. Eastern Time): Hear from experts in the field and analyze case studies from around the globe.
SESSION 3 (Wednesday, July 24 at 12:00 - 1:30 p.m. Eastern Time): Walk through and apply the key steps for developing a visitor management plan.

Course Fees: The course fee is $495. Please take a look at the Fees tab to get more details on early bird registration discounts.

Refund Policy

If a student withdraws from the course thirty days or more before the start date, refund is 100% of tuition minus a $100 withdrawal fee. If a student withdraws from the program within fifteen days of the start date, no refund is granted. A student who withdraws between the thirty- and fifteen- day will either receive a full credit for a future session or a 50% refund.